The Rise Of Mobile: How Are Twitter & Facebook Forcing Advertisers To Adapt In 2014?

Category: Companies / Dec 24, 2013 5:36PM EDT

Zihla Salinas, CMO and chief development officer at RAPP, discusses the advertising sector’s outlook in 2014 and how companies such as Twitter Inc. (NYSE: TWTR), Facebook Inc. (NASDAQ: FB) and LinkedIn Corp. (NYSE: LNKD) are changing the future of marketing with the rise of online video and data analytics.