What Makes A Great Super Bowl Commercial: Puppies Vs. Sex Appeal

Category: Media & Culture / Jan 31, 2014 9:41AM EDT

Super Bowl Sunday is just around the corner, and as you grab the wings to prepare for the big day of entertainment, we also prepare for brands to use the biggest stage in the world for a dazzling show of commercials. Last year it is estimated that over 100 million people tuned in to watch the big game, and brands are more than happy to foot the huge price tag to get front and center with a global audience watching.

Two commercials we already love are from Budweiser and H&M. Both ads have used different strategies; Bud pulled our heart strings with an adorable commercial, while H&M pull at David Beckham’s underwear. But which do you prefer, and which will you remember after the big game is over?